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Matcha
Matcha
ITO EN
Matcha Love Premium Culinary Matcha, Unsweetened, 2 Ounce Resealable Pouch
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Meister Notes
UMAMI
Light
Strong
SWEETNESS
Bitter
Sweet
AROMA
Fresh
Roasted
BODY
Clear
Full
When to Drink
Morning
Night
How to Drink
Cold
Hot
Recommended
Temperature
Low
High
Origin
Japan
Ocha Meister
ITO EN
Tokyo
ITO EN is the world's premier green tea company and innovator of healthy beverages dedicated to creating authentic products that embody the company's five principles of Natural, Healthy, Safe, Well-designed and Delicious. Established in Japan in 1966, ITO EN is specifically known for its commitment to tea expertise and high quality standards that are reflected across all of its brands- TEAS' TEA Organic, Oi Ocha, and Matcha LOVE. Dedicated to authenticity while creating global innovation for the beverage industry, ITO EN is ranked as one of "50 Companies Changing the World" by Fortune Magazine for its commitment to sustainability and promoting a healthier lifestyle.

Green tea has been cherished by the Japanese for generations, and ITO EN believes it is a gift nature has given to us to share with others. These long-held growing traditions of the tea plant reflect a pattern that ITO EN continues to honor and uphold. So, at the root of our philosophy to preserve tea culture is our upmost respect for the earth. With it, we create stability for our tea farmers and maintain consistent standards of environmental protection. It means our teas always deliver good taste and unmatched health properties, from the ground up.
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